I watched a close friend apply to 60 jobs and get ghosted 59 times.
Then she tried something different.
6 weeks later: 2 offers.
Here's exactly what she did:
Week 1: Stopped being invisible
- New LinkedIn photo (not the 2019 hiking crop)
- Headline change from "Seeking opportunities" to "I help SaaS companies cut churn by 30%"
- Added actual numbers to every job description
Week 2: Made a hit list
- Listed 20 people who'd actually answer her texts
- Found 10 dream companies (not just ones hiring)
- Identified the exact VP who'd be her boss's boss
Week 3-4: Became "that person who comments" (iykyk)
- Replied to every post from target VPs
- Commented on all target company posts
- Clicked “I’m Interested” on each company’s “LinkedIn homepage”
- Writing comments included substance, not "Great post!"
- They started recognizing her name
Week 5: Posted her "Jerry Maguire" moment
- Shared why she left her last job (brutal honesty)
- What she learned from discovering boundaries and the cost of kindly enforcing them
- 50K views, 160 comments
Week 6: Received DMs out of left field
"Saw your post. Let's talk."
"Your comment on my strategy was spot-on. Do you have time for a virtual coffee?"
"Are you looking? We need someone like you."
"I don't have budget right now, but we should talk anyway"
...The same resume that got ignored 59 times suddenly opened doors.
Nothing changed except her approach.
6 weeks. 2 offers.
After 59 rejections.
Voice trailing off... "I wish I'd started with Week 5."
The post that scared her most opened every door.
What story are you not telling that could change everything?